Privacy Policy

Overview

Black Label Diesel Tuning ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains what personal information we collect, how we use it, and your rights regarding that information. By using our website or services, you agree to the practices described in this policy.

Information We Collect

We collect information you provide directly to us when placing an order, creating an account, or contacting support. This may include:

• Full name, email address, and phone number
• Billing and shipping address
• Vehicle information (year, make, model, VIN, engine, transmission)
• Tuning device serial numbers
• Files and documents you upload (stock tune files, door labels, ECM photos, etc.)
• Messages and communications you send through our order chat or support system
• Payment transaction data (processed securely — we do not store full card details)

We may also automatically collect limited technical data such as your IP address, browser type, and pages visited to help us maintain site security and performance.

How We Use Your Information

We use the information we collect solely to operate our business and fulfill your orders. Specifically, we use it to:

• Process and fulfill tune orders, hardware orders, and ECM unlock services
• Communicate with you about your order status, questions, or support requests
• Send order confirmation, status update, and completion notifications
• Maintain your account and order history
• Comply with legal obligations and prevent fraud

SMS / Text Message Communications

If you provide your phone number, we may send you SMS text messages related to your order — such as order confirmations, status updates, and completion notices. By providing your phone number, you consent to receive these transactional messages.

• Message frequency varies based on order activity.
• Standard message and data rates may apply depending on your carrier plan.
• You may opt out at any time by replying STOP to any message.
• For help, reply HELP or contact us directly through the support page.

We will never use your phone number to send marketing or promotional messages.

We Do Not Share Your Information

We do not sell, rent, trade, or share your personal information with any third parties for marketing purposes — ever. Your data is not used for advertising, sold to data brokers, or shared with outside companies for their own use.

We may share your information only in the following limited circumstances:

• Service providers: Trusted vendors who help us operate our platform (e.g., payment processors, cloud hosting) under strict confidentiality agreements — they may only use your data to perform services on our behalf.
• Legal requirements: If required by law, court order, or to protect the rights and safety of our business or users.

Data Security

We implement reasonable technical and organizational security measures to protect your personal information from unauthorized access, disclosure, or loss. Payment processing is handled by secure, PCI-compliant payment providers — we never store your full card number or CVV.

Data Retention

We retain your personal information for as long as necessary to fulfill your orders, maintain your account, and comply with our legal obligations. You may request deletion of your account and associated data by contacting us through our support page.

Your Rights

You have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal data (subject to legal retention requirements)
• Opt out of SMS communications at any time by replying STOP

To exercise any of these rights, please contact us through the Support page.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. Your continued use of our services after any changes constitutes your acceptance of the updated policy.

Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your data, please reach out through our Support page.